Custom Websites
Six concrete levels, from landing to custom portal. Four list-priced, pick and sign knowing what you pay. Two tailor-made, we build the quote with you on your real needs.
Philosophy
Our approach
Ogni progetto parte da una conversazione, non da un modulo precompilato. Le voci del listino sono pubbliche, le opzioni esplicite, il preventivo finale lo firmi conoscendo ogni riga.
Your website is infrastructure, not a storefront
Every project starts from an analysis of your industry, your audience and your business goals. We study competitors, identify real opportunities, and design an experience built to convert visitors into customers, not to look like someone else's site.
Software and management systems, integrated when it makes sense. If you already have a management system, we assess together whether connecting it to the site is actually worth it. When it makes sense, we do it. When it doesn't, we say so. For complete solutions where site and management system are designed together, see Software & Management Systems.
Price list
Six levels, choose knowing what you pay
Four solutions with prices in plain sight, ready to compare and sign off. Two tailor-made solutions, where the quote is constructed around your real needs, not a generic estimate. VAT excluded.
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Prices in Euro, VAT 22% excluded, net of any applicable withholdings. Personalized quote validity: 30 days from issue date.
The project price covers design, development and production launch. Costs you pay directly to providers stay out, domain, hosting, payment gateways, transactional email, third-party API services (maps, AI, SMS), so you know exactly what you pay us and what you pay them. We list each item with figures in the quote, before signing.
Software components and services integrated into the project (open-source or proprietary, depending on the case) remain governed by their respective licenses and the rights holders' contracts. The timelines shown are averages estimated on projects with ready content and defined requirements.
"I want this solution" means we proceed from the price-list item: you already know the price, we just formalize it together. "Contact us" on tailor-made levels means we build the quote from scratch, on needs and timelines.
Landing page
A single, impactful page that introduces the company and collects contact requests. The fastest way to be found on search engines and receive enquiries, without investing in a full site until you need one.
What it does
- A single scrollable page with dedicated sections (intro, services, work samples, contact)
- Hero with company name, claim and impactful image
- Descriptive services section
- Photo gallery with examples of completed work (client-provided photos)
- Contact form that sends requests via email
- Location map and full contact details
- Fully responsive for smartphone and tablet
- GDPR cookie banner and basic privacy page
- Custom domain and SSL certificate setup
What it does NOT do
Onestà operativa: queste cose non le facciamo dentro questo livello. Possiamo aggiungerle a parte oppure passare al livello successivo, decidi tu.
- No online sales: the site is not a shop
- No structured product catalog with prices
- No client file uploads
- No automatic quote generation
- No admin panel: editing content requires a technical intervention
- No customer area, no registration, no accounts
Suited for the very initial phase of a project, when you want to establish a minimal online presence before having a defined product catalog. Also works well as a "coming soon" during setup weeks. Not suited as a sales tool.
Showcase site
Multi-page site that tells the company's story in depth, with a static catalog and quote-request collection. A site to "visit", not to "buy from".
What it does
- Multi-page architecture: home, services, about, gallery, blog/news, contact
- Dedicated service pages with technical descriptions, photographs, use cases
- Photo gallery organized by category
- Blog/news section to publish updates useful for search-engine ranking
- Structured quote-request form (customer data + work type + file attachment upload)
- Simple admin panel to publish articles, add gallery photos, edit page content
- Base SEO setup (meta tags, sitemap, clean URLs, integration of an analytics and indexing console of your choice)
- Multilingual ready: Italian in phase 1, English and other languages enabled later
- GDPR cookie banner, privacy policy, terms of use
- Staff training for content and CMS management
What it does NOT do
Onestà operativa: queste cose non le facciamo dentro questo livello. Possiamo aggiungerle a parte oppure passare al livello successivo, decidi tu.
- No online sales: the site collects requests, not orders
- No catalog with purchasable prices and quantities
- No integrated online payments
- No complex content upload with automatic quotation
- No self-service visual configurator
- No customer area with order history
Ideal if the company prefers to handle all commercial negotiation in a human way (phone, email, meetings) and uses the site as an evolved business card and lead-collection tool. Suited for a B2B or artisanal model with few large jobs; less suited for a mass e-commerce model.
Base e-commerce
A real online store with standard theme and configuration. Customers pick products from the catalog, add to cart and pay. An essential, packaged solution without deep customization.
What it does
- Online store configured with graphics matched to the company brand
- Product catalog with variant management
- Working cart and checkout with major payment methods (cards, digital wallets, bank transfer)
- Automatic shipping calculation with a primary carrier
- Customer area with registration, order history and tracking
- Native admin panel for managing products, orders and customers
- Cookie banner, privacy, sales terms, legal pages
- Base SEO setup and integration with an analytics system of choice
- Basic staff training
What it does NOT do
Onestà operativa: queste cose non le facciamo dentro questo livello. Possiamo aggiungerle a parte oppure passare al livello successivo, decidi tu.
- No complex client content upload with automatic quotation
- No self-service visual configurator: sells pre-configured products/services or collects manual requests
- No integrated operational workflow: orders are managed with external tools
- No advanced B2B portal: only standard customer groups with fixed discounts
- No deeply integrated electronic-invoicing SDI (requires a separate add-on module)
- Standard theme with no deep graphic customization
- No active multilingual (Italian only)
The first real online-sales solution, suited to those who want to test the market without investing much. Ideal for companies starting their e-commerce activity, with limited catalog and contained volumes.
Standard professional e-commerce
Professional and complete version: deep graphic customization, advanced integrations (e-invoicing, multi-payment, multi-carrier), wider catalog, multilingual and in-depth training. The "well-built e-commerce" for those who want to truly launch.
What it does
- Everything included in the base e-commerce, at higher quality levels
- Deep graphic customization: tailor-made homepage, refined product-page layout, brand-coordinated palette
- Extensive product catalog with advanced variant and attribute system
- Full integration with electronic-invoicing SDI included
- Multiple payments configured: cards, digital wallets, bank transfer
- Integration with primary carrier and dynamic shipping calculation
- Active multilingual (Italian + English), other languages ready to enable
- Discount codes, promotions, quantity-tier discounts
- Customized transactional emails (order confirmation, shipping, invoice)
- Quote-request form for custom work outside the catalog
- Accurate technical SEO, sitemap, integration of an indexing console, tag manager and analytics system of your choice
- In-depth staff training
What it does NOT do
Onestà operativa: queste cose non le facciamo dentro questo livello. Possiamo aggiungerle a parte oppure passare al livello successivo, decidi tu.
- No complex client content upload with automatic quotation
- No visual editor for self-service customization of products or services
- No integrated internal operational workflow (assignment, queues, states)
- No advanced B2B portal (only customer groups with discounts)
- No integrated inventory or resource management
Recommended choice for those who want to seriously start selling pre-configured products online, accepting that complex customizations will be handled manually. The right starting point to validate the market before investing in a custom portal.
Essential custom portal
The first real web application built on your specific processes. Custom architecture, self-service user area, dedicated admin tooling and targeted integrations. The leap from showcase site to an operational platform that works for your business every day.
What it does
- Everything included in the standard e-commerce, integrated into the custom platform (when relevant)
- Application architecture designed around your specific processes
- User / customer area with authentication, profile, personalized dashboard
- Self-service features of your domain (e.g. configurator, bookings, request management, document area, activity tracking): defined with you in the initial analysis
- Custom admin panel with synthetic dashboard and base reports
- Tailored business logic: rules, validations, automations relevant to your activity
- Initial integration with one main external system (e.g. payment gateway, management software, CRM, third-party data source)
- Personalized transactional notifications and communications (email; SMS/push when agreed)
- Staff training on customer area and admin panel
What it does NOT do
Onestà operativa: queste cose non le facciamo dentro questo livello. Possiamo aggiungerle a parte oppure passare al livello successivo, decidi tu.
- No B2B portal with advanced multi-company and multi-role capabilities (e.g. customer-specific price lists, partner views)
- No structured internal operational workflow (work queues, team assignment, advanced states, time tracking)
- No integrated AI features (automatic validation, content generation, cognitive automation)
- No native mobile app (mobile-friendly PWA available; native apps quotable case by case)
- Integration with one main external system; multiple integrations with legacy or ERP systems quotable separately
The right choice when your business requires a platform built around your processes, not an adapted product. Makes sense when volumes and complexity justify the investment and when a standard site or e-commerce doesn't cover your specific operational needs.
Complete custom portal
Complete version of the custom platform: everything in the Essential portal, plus advanced multi-role capabilities, internal operational workflows, AI automations compliant with European regulations, executive reporting and extended integrations. The definitive product to scale seriously, delivered in two sequential phases.
What it does
- Everything included in the Essential custom portal
- Multi-role and multi-company: differentiated accounts (e.g. customer, partner, employee, administrator) with dedicated permissions and views
- Optional B2B portal / partner area with advanced commercial logic (customer-specific price lists, differentiated conditions, structured quote requests)
- Internal operational workflows: activity management, work queues, assignment, states, progress tracking
- AI features integrated in line with the transparency obligations under EU Regulation 2024/1689: synthetic-content marking, user notice, traceability
- Extended integrations with external systems (management software, CRM, ERP, suppliers, SDI e-invoicing, third-party services)
- Advanced reporting: executive dashboard, cross-source analysis, custom KPIs
- Complete payments system, where applicable: deferred billing, customer credit management, cumulative invoicing
- Public APIs for integration with third-party systems
- Comprehensive staff training on all roles and operational modules
What it does NOT do
Onestà operativa: queste cose non le facciamo dentro questo livello. Possiamo aggiungerle a parte oppure passare al livello successivo, decidi tu.
- No native mobile app for iOS and Android (quotable case by case)
- No integration with complex external ERP systems (quotable case by case)
The final solution, to be built when the business model has been validated by real data and you want to scale seriously. Typically the destination after previous tiers have demonstrated the project's economic sustainability.
Quote
Ready to start?
You've seen the levels, you have the prices in front of you. Now tell us about the project: we'll come back to you with a quote built on your specific need, not a copy-paste of the price list.
The price list above is our starting point. Every real project has constraints, historical data, integrations and timelines that need to be assessed individually: this is why we don't automate quote generation. Write to us about what you need, even just a rough idea, and we'll come back to you with a concrete proposal.
What happens next
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You write
Even just a rough idea of the project, constraints or useful references.
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We respond
We read carefully and come back to you with targeted questions and first guidance.
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Receive the final quote
Una proposta scritta con perimetro, tempi, prezzo finale e prossimi passi concreti.
Process
How we work
Analysis and strategy
We study your industry, competitors and audience. We define goals, information hierarchy and flows before designing.
UI/UX Design
We design every screen from scratch on your brand palette, with consistent and readable UI on every device.
Development and testing
Modern stack, AI-accelerated development with human-led review and architecture. Tested on mobile, tablet and desktop with WCAG accessibility checks.
Launch
Publication on your domain, SSL certificate, indexing console and analytics already active. You launch, we monitor the first 14 days.
Next step
Ready to start?
You've explored the levels, you know where prices are public and where we build the quote together. Now tell us what you really need: we read every request personally.
Free consultation. No strings attached.
FAQ
Frequently asked questions
Are the prices shown final?
These are turnkey list prices, VAT excluded. They cover the deliverable described in the "What it does" section of each level. Deep customizations, integrations with external systems, or specific regulatory requirements are agreed separately.
What's NOT included?
Copywriting, professional photo/video, logo design, and ongoing marketing/SEO management after launch are not included in list prices. The customer produces them internally or we assign them to trusted external partners.
Can I move up to a higher level after launch?
Yes, it's the most common pattern: start with the level that fits now and upgrade when the business model requires it. Content, customer data and configurations are migrated without losing previous work.
Are the list timelines realistic?
Yes, they're averages for well-defined projects with content ready. They slip when content arrives late, when requirements change mid-project, or when integrations with external systems depend on third parties.
Can the site connect to a management system?
Yes. From E-commerce Standard upward, common integrations are included (electronic invoicing, multi-payment gateways, primary carriers). For custom integrations with ERP or internal software we quote case by case.
How does payment work?
30% deposit at contract signing, balance upon go-live. For projects above €20,000 we agree on installments tied to milestone achievements.